I had the pleasure of doing copywriting and packaging design for KLUB VENUS' newest product, SMOOCH. Smooch is the first product released after Klub Venus implemented their new visual identity, so I had a lot of fun being the first one to play around in this amazing new univers of colors, surrealism and art. Klub Venus gave me a lot of creative freedom in terms of both copywriting, illustration and concept. I wanted to make this product stand out from the typical pleasure product packaging and use illustration as a tool to break down some of the narratives around sextoys.
The first two iterations for the front of the packaging
Packaging mockupÂ
Packaging mockup
Packaging mockup
Ideas and iterations for the sides of the packaging
Klub Venus also wishes to embrace their mission through art so I also made a poster from the main illustration
The color palette i used which was heavily inspired by their new visual identity
The final packaging design
